The Most Branded NFT in the World

Logos

Client
Tjep. internal project

Concept & Design
Frank Tjepkema

Sound design
Zita Leemans

Production
Tjep.

Year
2022

A Digital Altar to Consumerist Divinity

Envision a canvas where brands ascend to sacred icons—a layered mosaic of 160 curated logos that elevates globalism to gospel, inviting you to claim your place in its pantheon. Logos, Tjep.'s audacious NFT collection launched in 2022, is the most branded digital artwork imaginable, a provocative sequel to the physical excess of Bling Bling, where consumerism's holy symbols collide in ironic reverence.

Claiming Names in a Sea of Symbols

Frank Tjepkema curates this interactive piece as a blockchain-born relic: each edition allows claimants to etch their chosen "name" into the artwork, transforming a static grid into a living ledger of identity amid corporate constellations. Minted on Ethereum, the 154-edition drop (with 25 unique owners as of 2025) weaves logos from tech titans to fashion faiths into a narrative of inflated idolatry, questioning: are brands our new deities?

From Bling Bling's Excess to Blockchain Eternity

Building on Tjep.'s 2002 Bling Bling—the world's most logo-laden object—Logos digitizes the satire, trading tangible overload for virtual virality. Debuting via OpenSea, it echoes the studio's penchant for cultural critique, much like the layered emotions of Clockwork Love or the skeletal wit of the Recession Chair, but in pixel-perfect perpetuity.

Tjep.'s Ironic Gospel of Globalism

More than an NFT, Logos is Tjep.'s sharp sermon on saturation: a collectible that mocks while mesmerizing, proving even in the digital age, excess can spark enlightenment.

Etching Icons, One Claim at a Time

Viral yet visionary, it shows brands can be both altar and artifact. Explore more of Tjep.'s boundary-pushing editions on Tjep.com, where satire scrolls eternal.

See the Bling Bling here

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