Furniture collection specially designed for white beer brand Hoegaarden. These pieces are used during special events, and were designed to support the 'Welcome to the Hoegaarden' campaign developed by Blueberryfrog.
We combined elements from the interior with elements usually to be found in gardens.
Some of the keywords that originated these proposals were: imaginative, liberating, honest, unique, enlightening, natural and surprising.
N.B. The bird house is actually a snack dispenser...! Not just some ordinary birdhouse... Naturally...
Date: January 2003
Janneke Hooymans and Frank Tjepkema